Tata Motors recently launched the Harrier EV in the Indian market and is now gearing up for its next major release — the all-new Sierra SUV. Scheduled to debut in the second half of this year, the Sierra marks a comeback after nearly two decades and will be offered in both ICE and EV variants.
The SUV was first showcased in pre-production form at the 2025 Bharat Mobility Global Expo and has since been spotted testing multiple times, giving a glimpse of both its exterior and interior design. It is understood that the Sierra EV will launch ahead of its ICE counterpart, with sales expected to begin around the festive season of Diwali (October-November) 2025. The ICE version is likely to follow 3-4 months later.
This triple-screen setup is similar to the one seen in the Mahindra XUV 9e, which launched a few months ago. Other key features of the SUV include a four-spoke steering wheel, dual-tone dashboard, wireless charging, panoramic sunroof, ventilated front seats, and a premium Harman sound system.
The Tata Sierra will be positioned above the Curvv in the brand’s lineup. Unlike the original model from the 1990s, the new Sierra will not feature a 7-seater configuration. Instead, it will be available in both 5-seater and 4-seater layouts. The standard version will come with a rear bench seat accommodating five passengers, while the 4-seater variant will offer individual captain seats in the rear for enhanced comfort and a more premium experience.
Tata Next Big SUV Launch In India 2025
Tata Motors has been on a roll in the Indian automotive market. With a renewed focus on design, technology, and electrification, the homegrown automaker is continuously pushing the envelope with its product lineup. Following the successful launch of the Tata Harrier EV, the brand is now preparing for another headline-grabbing release: the new-generation Tata Sierra.
Expected to debut in the second half of 2025, just in time for the festive Diwali season, the Sierra will return to Indian roads after a gap of nearly two decades. However, this won’t simply be a nostalgic revival. The new Sierra is a completely reimagined SUV for modern buyers, featuring cutting-edge technology, multiple powertrain options, and premium design.
Here’s everything you need to know about Tata’s next big SUV launch: the new-gen Sierra.
The Legacy of the Tata Sierra
First, a bit of history. The original Tata Sierra launched in 1991 was one of India’s first lifestyle SUVs. Known for its distinctive three-door design and panor
Tata Next Big SUV Launch In India 2025
amic rear windows, the Sierra was seen as a niche but aspirational vehicle in its time. However, it was eventually discontinued in the early 2000s due to shifting market trends and growing competition.
Fast forward to 2025 — Tata is bringing back the Sierra nameplate, but with an entirely new approach. This time, the Sierra will be a practical, five-door SUV aimed squarely at the premium midsize SUV segment. It will be underpinned by Tata’s modern platforms and will incorporate both ICE (Internal Combustion Engine) and EV (Electric Vehicle) variants, in line with the company’s electrification strategy.
First Public Reveal
The new Tata Sierra made its first public appearance in pre-production form at the 2025 Bharat Mobility Global Expo, where it grabbed attention with its striking design language and future-ready interior.
Since then, the SUV has been spotted multiple times undergoing road testing across India, giving auto enthusiasts and industry watchers a closer look at its development. These sightings have revealed much about what we can expect from the production model.
Positioning and Segment
The Tata Sierra will be positioned above the upcoming Tata Curvv in the company’s product portfolio. It will cater to buyers looking for a more premium and capable SUV, bridging the gap between Tata’s mid-size and large SUV offerings.
Crucially, unlike many SUVs in this space, the new Sierra will not offer a 7-seater configuration. Instead, Tata is opting for a more focused approach with 5-seater and 4-seater layouts. The standard version will feature a conventional rear bench seat, while a more luxurious 4-seater version will offer individual captain seats in the second row to maximize passenger comfort.
Exterior Design: Concept vs Production
While the concept model showcased at the expo stunned with its futuristic looks, certain elements will be toned down in the final production version.
Based on the latest test mules spotted:
The roof rails, B-pillar kink, and star-shaped alloy wheels seen on the concept are likely to be omitted in favor of a more practical and manufacturable design.
The overall silhouette, however, remains faithful to the concept, with a bold front fascia, squared-off wheel arches, and a strong shoulder line that pays homage to the original Sierra’s design cues.
Expect premium LED lighting elements, aerodynamic styling, and a robust stance that will make the new Sierra stand out in the crowded SUV market.
Interior and Features
One of the biggest talking points about the new Sierra is its cabin. Recent spy images have revealed that it will be Tata’s first model to feature a triple-screen setup.
Here’s what we know so far:
12.3-inch digital instrument cluster for the driver.
12.3-inch central touchscreen infotainment system.
12.3-inch screen dedicated to the front passenger, possibly for media and vehicle controls.
This setup is somewhat reminiscent of the one seen in the Mahindra XUV 9e, which launched a few months ago, signaling a growing trend toward highly digitalized and connected interiors in this segment.
Other key features expected in the Tata Sierra
Four-spoke steering wheel with integrated controls.
Dual-tone dashboard with premium materials.
Wireless charging pad.
Panoramic sunroof.
Ventilated front seats.
Harman premium sound system.
Overall, the interior is likely to be a major selling point for the Sierra, positioning it as a modern, tech-savvy SUV.
Safety Features
Safety will be another strong suit for the new-gen Sierra, as Tata Motors continues to prioritize high safety standards across its lineup.
The Sierra is expected to borrow several key safety features from the Harrier EV, including:
540° Surround View Camera.
HD Rear-View Mirror.
Level 2 ADAS suite (Advanced Driver Assistance Systems).
7 airbags for occupant protection.
Tata’s recent track record in Global NCAP safety ratings suggests that the Sierra will aim for a strong showing in crash tests as well.
Powertrain Options
One of the most interesting aspects of the new Tata Sierra is its dual powertrain strategy — offering both ICE and EV variants.
ICE Variants
The ICE-powered Sierra is expected to use fam
Tata’s Next Big SUV Launch In India 2025
iliar engines from Tata’s current SUV lineup:
1.5L turbocharged GDI petrol engine.
2.0L diesel engine.
Both engines will likely be offered with manual and automatic transmission options, providing flexibility for different buyer preferences.
EV Variant
The Tata Sierra EV is expected to launch before the ICE version — around Diwali 2025 — positioning it as an early option for buyers looking to go electric.
The Sierra EV is rumored to share much of its hardware with the Harrier EV, including:
Dual-motor AWD (All-Wheel Drive) setup.
Multiple battery pack options, likely tuned for a real-world range of 400-500 km on a single charge.
This configuration will make the Sierra EV one of the few electric AWD SUVs in its segment, catering to both urban users and adventure enthusiasts.
Launch Timeline
Here’s a rough timeline based on current information:
Sierra EV: Expected to launch around Diwali 2025 (October-November).
Sierra ICE: Expected to follow 3-4 months later, likely in Q1 2026.
This phased launch strategy will allow Tata to capitalize on the growing EV market while also catering to traditional SUV buyers.
Market Expectations and Competitors
The new-gen Tata Sierra will enter a highly competitive segment, facing off against models like:
Mahindra XUV 700.
Hyundai Creta and Alcazar.
MG Hector.
Kia Seltos and Carens (for higher trims).
Skoda Kushaq and Volkswagen Taigun.
However, with its dual powertrain strategy, triple-screen interior, premium features, and heritage-inspired design, the Sierra has the potential to carve out a unique niche for itself.
Conclusion
The return of the Tata Sierra is shaping up to be one of the most exciting SUV launches in India this year. By blending modern technology with classic brand appeal, Tata Motors is targeting a new generation of buyers while also evoking nostalgia among long-time fans.
Whether in its ICE or EV form, the new
Tata’s Next Big SUV Launch In India 2025
Sierra promises to deliver strong performance, top-notch safety, cutting-edge features, and a premium driving experience.
As the festive season approaches, all eyes will be on Tata Motors to see how this iconic SUV is received by Indian consumers. If early buzz and testing leaks are any indication, the Sierra could well become one of the brand’s next big hits.
Stay tuned — the legend is about to return.
FAQs about the New-Gen Tata Sierra
1. When will the new Tata Sierra launch in India?
The new-gen Tata Sierra EV is expected to launch around Diwali 2025 (October–November), with the ICE version likely following 3–4 months later, in early 2026.
2. Will the Tata Sierra be available as a 7-seater SUV?
No, the new Tata Sierra will not be offered in a 7-seater configuration. It will come with 5-seater and 4-seater layouts. The 4-seater variant will feature captain seats in the rear for a more premium experience.
3. What engine options will be available in the Tata Sierra?
The ICE version of the Tata Sierra is expected to offer:
- A 1.5L turbocharged GDI petrol engine.
- A 2.0L diesel engine.
Both engines will likely be available with manual and automatic transmission options.
4. What electric powertrain will the Tata Sierra EV use?
The Sierra EV is expected to feature a dual-motor AWD setup, similar to the Tata Harrier EV. It will offer multiple battery pack options, likely providing a real-world driving range of around 400–500 km per charge.
5. What are the key features of the new Tata Sierra?
Notable features include:
- Triple 12.3-inch screen setup (instrument cluster, central infotainment, front passenger screen).
- 540° surround view camera.
- Level 2 ADAS.
- Panoramic sunroof.
- Wireless charging.
- Ventilated front seats.
- Premium Harman sound system.
6. What safety features will the Tata Sierra offer?
The new Sierra is expected to include:
- 7 airbags.
- Level 2 ADAS suite.
- 540° surround view camera.
- HD rear-view mirror.
Tata is also known for prioritizing high structural safety, so a strong Global NCAP crash test rating is anticipated.
7. Will the Tata Sierra look like the concept model?
The production version will retain much of the overall silhouette and design language of the concept, but certain elements like the roof rails, B-pillar kink, and star-shaped alloy wheels may be revised or omitted for practicality.
8. What will be the price of the new Tata Sierra?
While official pricing is yet to be announced, industry estimates suggest the Tata Sierra could be priced:
- Around ₹20–25 lakh for the ICE variants.
- Around ₹25–30 lakh for the EV variants.
Final pricing will depend on variant, features, and battery options.
9. Will the Tata Sierra EV be available with fast charging?
Yes, the Tata Sierra EV is expected to support DC fast charging, enabling a significant battery top-up within 30–45 minutes, depending on charger capacity.
10. Who are the competitors of the new Tata Sierra?
The Tata Sierra will compete with:
- Mahindra XUV 700.
- Hyundai Creta and Alcazar.
- MG Hector.
- Kia Seltos and Carens.
- Skoda Kushaq and Volkswagen Taigun
